Curriculum Redesign: Engaging Net Generation Students Through Integration of Social Media in Business Education

Book chapter

Cutting-edge social media approaches to business education: teaching with LinkedIn, Facebook, Twitter, Second Life, and blogs, pp.315-335

Research in management education and development, Information Age Pub

2010

Abstract

Business education - Computer-assisted instruction

Computer-assisted instruction

E-Learning

Internet in education

Social media

Business Education

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Title: Curriculum Redesign
Creators: Jeanny Y. Liu - University of La Verne, Marketing and Law
Deborah Olson - University of La Verne, Management and Leadership
Publication Details: Cutting-edge social media approaches to business education: teaching with LinkedIn, Facebook, Twitter, Second Life, and blogs, pp.315-335
Series: Research in management education and development
Publisher: Information Age Pub; Charlotte, N.C
Number of pages: vi, 344
Identifiers: 991004110672606311
Academic Unit: Marketing and Law; Management and Leadership
Language: English
Resource Type: Book chapter