- Title
- Complaint Management: The Heart of CRM. Mason, Ohio: Thompson/Southwestern 2004. 310 pp. $39.95
- Creators
- Janis Dietz
- Publication Details
- The Journal of consumer marketing, Vol.23(1), pp.50-51
- Identifiers
- 991004106882006311
- Academic Unit
- Applied Business Sciences and Economics
- Language
- English
- Resource Type
- Review
Review
Complaint Management: The Heart of CRM. Mason, Ohio: Thompson/Southwestern 2004. 310 pp. $39.95
The Journal of consumer marketing, Vol.23(1), pp.50-51
01/2006
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11 Record Views