- Title
- Mary Brown and Carol Orsborn. Boom. New York, NY: AMACOM 2006. 256 pp., ISBN: 0‐8144‐7390‐3
- Creators
- Janis Dietz
- Publication Details
- The Journal of consumer marketing, Vol.24(1), pp.57-59
- Identifiers
- 991004106863606311
- Academic Unit
- Applied Business Sciences and Economics
- Language
- English
- Resource Type
- Review
Review
Mary Brown and Carol Orsborn. Boom. New York, NY: AMACOM 2006. 256 pp., ISBN: 0‐8144‐7390‐3
The Journal of consumer marketing, Vol.24(1), pp.57-59
30/01/2007
Metrics
8 Record Views