- Title
- The Customer Loyalty Pyramid. Westport, Connecticut: Greenwood Publishing; Quorum Books 1997. 280 pp, ISBN: 1567200761 $59.95 hardback
- Creators
- Janis Dietz
- Publication Details
- The Journal of consumer marketing, Vol.16(4), pp.1-4
- Identifiers
- 991004106865606311
- Academic Unit
- Applied Business Sciences and Economics
- Language
- English
- Resource Type
- Review
Review
The Customer Loyalty Pyramid. Westport, Connecticut: Greenwood Publishing; Quorum Books 1997. 280 pp, ISBN: 1567200761 $59.95 hardback
The Journal of consumer marketing, Vol.16(4), pp.1-4
08/1999
Metrics
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