Abstract
The Customer Revolution: How to Thrive When Customers Are in Control, by Patricia B. Seybold with Ronni Marshak and Jeffrey M. Lewis, is reviewed.
- Title
- The Customer Revolution: How to Thrive When Customers Are in Control
- Creators
- Janis Dietz
- Publication Details
- The Journal of consumer marketing, Vol.19(4/5), pp.439-441
- Publisher
- Emerald Group Publishing Limited
- Identifiers
- 991004106862606311
- Academic Unit
- Applied Business Sciences and Economics
- Language
- English
- Resource Type
- Review