Abstract
Purpose. There were four purposes to the study. The first was to study the development of the Beatles' individual and collaborative creativity. The second was to understand the collaborative creative process, which produced the Beatles' music. Third was to compare theory in the field of creativity with the Beatles' creative development. Fourth was to identify the primary attributes of the Beatles' creative development. Methodology. The methodology used in this study was historical mixed with characteristics of qualitative research methods. Findings. Numerous primary attributes factored into the Beatles' creative success including: encouragement from parents in their childhood; a deep passion for rock 'n roll; an extraordinary work ethic; the ability to overcome adversity; shared experience; the stewardship of mentors; shared input and decision making; a resourceful and proficient support team; a spirit of experimentation; a robust sense of humor; competition; and, the inclusion of serendipitous events in their music. The numerous primary attributes of the Beatles' collaborative creativity indicate that successful creative outcomes are the result of the combinatory play of many qualities. Conclusions. A long and thorough apprenticeship is vital to creative development. The greater one's experiential base, the greater the possibility for original thought. Parents and families are highly influential in their children's present and future creativity. Ineffective team members limit the creativity of the team. Common goals inspire teams to higher levels of achievement. Good relationships in creative teams enhance creative flow. Shared influences can give a team important common reference points to create. Failure precedes creative success. Humor, fun, and play enhance creativity. Put all collaborative team members in positions where they can contribute and feel vital to the team's creative process. Recommendations. In order to prepare children with the skills to adapt, problem solve, and communicate in the twenty-first century, it is recommended that individual and collaborative creativity be taught across the curriculum in our schools. As our future increasingly depends on the generation of innovative ideas, it is recommended that creativity be placed into the standards of education and resources be committed to its integration.