Abstract
The choices human beings make today will determine the world in which they live tomorrow (DesJardins, 2007, p. xii). The arguments in this paper presuppose that the ideas of corporate social responsibility which embody the societal obligations of the firm have changed in the late twentieth and the early twenty-first centuries as compared to earlier years. This change is reshaping the face of today's organization and creating a society of hope that is built on the closer organization-societal relationship.